Pack Nachter: Hukla’s campaign with influencer Nachter
We designed the campaign for Hukla’s Pack Nachter, starring influencer Nachter: photo shoot, mattress box, posters, banners and social media posts.
Hukla launched the Pack Nachter, a set made up of the Atlas adjustable base and the Germania mattress, together with influencer Nachter. At Código Gráfico we took care of the whole campaign image.
We did the photo shoot with Nachter and the product room sets, and from there we designed the mattress packaging box featuring him, posters for shops and for the Feria Hábitat València 2025, a roll-up, web banners and posts and stories for social media.
One idea, “the rest you were looking for”, adapted to every format: from the point of sale to the mobile screen.
